Rhode Island, United States - Italy - Dubai
Italian Food Artisans is the first American Food Promotion Business Network dedicated to Italian Food and Wine Producers with an Artisanal, Craftsmanship, and quality-driven philosophy.
IFA introduces new and Artisanal food products through test marketing, segmentation, positioning, branding, targeting, consumer research, and market entry strategies. It also identifies
"What's Missing" in the USA marketplace.
IFA creates a communication strategy to identify key messages and product positioning through events aimed at consumers, brokers, importers, media, and trade representatives.
IFA, in cooperation with producers, defines a business strategy in the near-mid and long-term prospects. IFA links actions to strategy and measures progress toward achieving successful bottom-line results.
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